Privacy Policy

Last updated: April 2026

At Infused Labs, your privacy matters to us. This policy explains what information we collect when you visit our website, why we collect it, and how we use it. We keep things simple — we don’t sell your data, we don’t track you across the web, and we only collect what we genuinely need.

1. Who We Are

Infused Labs is a boutique web design studio offering WordPress design and development, branding, SEO copywriting, and website maintenance.

If you have any questions about this policy, you can reach us at:

Website: infusedlabs.com
Email: help@infusedlabs.com

Note: Replace the bracketed fields above with your actual contact details before publishing.

2. What Information We Collect

We collect information in two ways on this website:

a) Information you give us directly

When you fill out one of our website forms, we collect the information you submit. Specifically:

Contact form: your name, email address, and the message you write to us.
Newsletter signup form: your email address.

We only use this information to respond to your enquiry or to send you the newsletter you signed up for. We do not share it with third parties for marketing purposes.

b) Information collected automatically

We use Google Analytics to understand how visitors use our website. Google Analytics collects data such as:

Pages you visit and how long you spend on them
The general location you’re visiting from (country/city level — not your exact address)
The device and browser you’re using
How you arrived at our site (e.g. from a search engine or a link)

This data is aggregated and anonymous — we cannot use it to identify you personally. It helps us understand what’s working on our site so we can improve it.

3. Cookies

Our website uses cookies in the following ways:

Google Analytics sets cookies to track visitor sessions and behavior on our site. These are analytics cookies only.
Our contact and newsletter forms may set a session cookie to help the form function correctly. This cookie expires when you close your browser.

We do not use advertising cookies, tracking pixels, or any third-party marketing tools beyond Google Analytics.

You can control or disable cookies through your browser settings at any time. If you disable cookies, some parts of the site (like our forms) may not work as expected.

4. How We Use Your Information

Here’s a plain-language summary of how we use each type of data we collect:

Contact form submissions: to read and respond to your message. We do not add you to any mailing list without your explicit permission.
Newsletter signups: to send you updates, tips, and news from Infused Labs. Every newsletter includes an unsubscribe link — you can opt out at any time.
Google Analytics data: to understand how our site is used and improve the experience for all visitors. We never use this data to contact you.

5. How Long We Keep Your Data

Contact form enquiries: we keep your message and email address for as long as is necessary to respond to and resolve your enquiry, and no longer than 2 years.
Newsletter subscribers: we keep your email address on our list until you unsubscribe. You can do this at any time by clicking the unsubscribe link in any email we send.
Google Analytics data: retained according to Google’s standard data retention settings (26 months by default). You can read Google’s privacy policy at google.com/policies/privacy.

6. Sharing Your Information

We do not sell, rent, or trade your personal information. We only share data with the following third parties, and only as necessary to operate our website:

Google Analytics (Google LLC) — for website analytics as described above.
Our email/newsletter platform — if you sign up for our newsletter, your email address is stored with the platform we use to send it. [Mailchimp]

Both services are bound by their own privacy policies and data protection obligations.

7. Your Rights

You have the right to:

Ask us what personal data we hold about you
Request that we correct or delete your data
Withdraw consent at any time (e.g. unsubscribe from our newsletter)
Lodge a complaint with a data protection authority if you believe your rights have been violated

To exercise any of these rights, simply email us at [your email address], and we’ll take care of it promptly.

8. Third-Party Links

Our website may contain links to other websites — for example, our portfolio work or social media profiles. Once you leave our site, this privacy policy no longer applies. We encourage you to read the privacy policy of any site you visit.

9. Children’s Privacy

Our website is not directed at children under the age of 13, and we do not knowingly collect personal data from children. If you believe a child has submitted personal information to us, please get in touch with us, and we will delete it promptly.

10. Changes to This Policy

We may update this privacy policy from time to time — for example, if we add new features to our site or if legal requirements change. When we do, we’ll update the ‘Last updated’ date at the top of this page. We encourage you to check back occasionally if you’re interested in staying up to date.

11. Contact Us

If you have any questions, concerns, or requests related to this privacy policy, please get in touch:

Email: help@infusedlabs.com]
Website: infusedlabs.com

We’ll always do our best to respond within 2 business days.